When every pitch deck is logically structured and beautifully written, writing well is no longer an advantage. Investors have shifted their focus from "What did you write?" to "What could only you have written?" "This deck is really well written." We've been saying that a lot lately. And then we add: "But we can't remember what it was about." It's not that founders aren't trying. It's that when everyone has AI, writing well is no longer an edge.