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【A Must-Read for Startups】When Pitch Decks Are Written by AI, What Do VCs Actually Look For?
When every pitch deck is logically structured and beautifully written, writing well is no longer an advantage. Investors have shifted their focus from "What did you write?" to "What could only you have written?"
"This deck is really well written."
We've been saying that a lot lately. And then we add: "But we can't remember what it was about."
It's not that founders aren't trying. It's that when everyone has AI, writing well is no longer an edge.
6 days ago4 min read


【V+ Perspective】Not Every Business Is Venture-Backable: The Difference Between a Business Owner and an Entrepreneur
As a venture capitalist, one of the most common misconceptions I encounter is the assumption that starting a business automatically makes it a venture capital opportunity.
After all, venture capital has the word “venture” in it. So people naturally ask me:
“My wife and I are quitting our jobs to open a traditional dessert shop. Would you invest in us?”
“I used to run sales at a company in this industry. Now I’m starting a similar business myself. I already know the market—wo
Aug 274 min read


【A Must-Read for Startups】Your Product-Market Fit Might Be an Illusion
"You've found Product-Market Fit."
It's one of the most exciting things a founder can hear—and one of the easiest things to misjudge.
Many startups see a surge in user sign-ups, rapid revenue growth, or increasing investor interest and assume they've reached Product-Market Fit (PMF). They start hiring, raising capital, and scaling their marketing efforts.
But here's the real question:
Is your growth driven by genuine customer demand—or simply by short-term momentum?
Jul 153 min read
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